MATTER
From Code to Carpet
2023–2025
Introduction
Snøhetta and Ege Carpets creates MATTER – a flatwoven carpet collection shaped by digital randomness, advanced technology, and sustainable materials. A design method as radical as the result.
Technical details
Photo: Simen Øvergaard
Photo: Simen Øvergaard
At the core of MATTER is a redefinition of how patterns are created. Inspired by the functional beauty of natural systems, Snøhetta developed a generative design process that translates randomness into woven form.
Using code as both tool and medium, randomness is no longer a byproduct—it becomes the logic that drives the design.
Instead of repeating patterns, MATTER uses a set of randomized algorithms to generate a woven composition that is always shifting—subtle, non-linear, and alive. The result is a surface that feels closer to nature than to machine: ordered, yet never predictable.
Digitally generated. Woven to last.
Woven with Ege's most advanced flatweave loom, MATTER embodies the convergence of digital design and material innovation. Each carpet is crafted from recycled yarns, carefully selected for their environmental performance and aesthetic quality. This is sustainability not just as a material choice but as a method: waste-minimizing, durable, and designed for longevity in high-use spaces.
Photo: Bjørnar Øvrebø
Photo: Bjørnar Øvrebø
Color as a system
The collection is offered in two parallel color palettes—each with 18 primary colors, interpreted through a muted (beige/grey) or saturated (blue/green) undertone. This duality allows each design to shift character depending on spatial context, offering designers maximum flexibility without compromising cohesion.
Photo: Bjørnar Øvrebø
Code, craft and collaboration
More than a product, MATTER is a process—from code to pixel, pixel to thread, thread to carpet. Each piece is part of a larger digital landscape—an intricate weave of intention, imperfection, and logic. It reflects a new kind of craft that celebrates unpredictability, values material honesty, and sees beauty in complexity.
MATTER is built with circularity in mind—from the use of post-consumer and industrial recycled content to the durability of its flatwoven structure. By embedding unpredictability into the design itself, the collection naturally resists visual fatigue and obsolescence—contributing to spaces that evolve with time, not against it.
This collection marks a continued collaboration between Snøhetta and Ege Carpets, bringing together architectural thinking, technological innovation, and textile expertise. MATTER invites a new way of seeing—and weaving—the world through the lens of natural randomness, digital precision, and material responsibility.
Photo: Bjørnar Øvrebø
